Turns out flashy cars are just that – flashy. Women have caught on to men’s obsession with an over-the-top vehicle, and aren’t too impressed. So if you’re got a flashy car, like a Porsche, chances are women aren’t going to look at you the same way they would had you been driving an Audi. Why? They know what you’re up to, and the extra horsepower or dollar signs attached to that metal contraption isn’t going to fool her. At least, that’s what one study reports.
Sure, you might impress her on the first date, but according to “Peacocks, Porsches and Thorstein Veblen: Conspicuous Consumption as a Sexual Signaling System”, she knows you’re not in it for the long haul. The report likens Porsche drivers to male peacocks, who spread their colorful wings wide just to strut their stuff in front of the female. Turns out the peacocks might follow it, but women don’t – at least, not so far enough that they’d turn any Porsche fling into a long-term relationship.
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Vladas Griskevicius, assistant professor of marketing at the University of Minnesota and co-author of the report, said “The studies show that some men are like peacocks. They’re the ones driving the bright-colored sports cars.” The study published in the Journal of Personality and Social Psychology reveals the Porsche you spent so much money on just to impress a girl, might do the exact opposite. Women like the flash, but aren’t going to fall back on a flashy guy when they’ve got a secure Jetta to rely on. Think about that the next time you head to the car dealership.
