Liz.Housman@viterra.com
952.460.7407

Liz Rytel-Mudroncik
lizrm@mpfood.com
312.201.9101

" /> Liz.Housman@viterra.com
952.460.7407

Liz Rytel-Mudroncik
lizrm@mpfood.com
312.201.9101

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Press Releases  

Dreamfields Welcomes New Brand Ambassador "Dream Team"

Contact:
Liz Housman
Liz.Housman@viterra.com
952.460.7407

Liz Rytel-Mudroncik
lizrm@mpfood.com
312.201.9101

 

MINNEAPOLIS, MN--(Marketwire - May 30, 2012) - Recognizing the growing importance of collaborating with food bloggers and other influencers, Dreamfields pasta today announced a formal relationship with nine leading on- and offline foodies to form the brand ambassador group known as the "Dreamfields Dream Team." These select brand advocates have shown dedication to and enthusiasm for the Dreamfields brand, each with an innovative approach to cultivating their enthusiastic and engaged audiences.

"We are thrilled to welcome this elite team of brand ambassadors as advisors and advocates of Dreamfields in a meaningful, authentic way," said Liz Housman, Director of Marketing, Dreamfields pasta. "The team's varied perspectives -- ranging from professional chefs to food blogging leaders -- and accomplishments are impressive. We feel the knowledge and contributions that the Dream Team brings to the brand will help us to better understand our consumers and lead to Dreamfields' continued growth."

Among the top culinary and nutrition influencers, members of the Dreamfields Dream Team have garnered praise from industry insiders and foodies alike. Members include:
Foodie Bride
Skinny Taste
This Mama Cooks
Your Lighter Side
She's Becoming Doughmesstic
Real Moms Love to Eat
Shop with me Mama
Carla Crudup
The Tampa Bay Chef

The collective goal of Dreamfields and the Dream Team is teaching consumers how to make better-for-you eating choices -- like Dreamfields pasta. Their commitment to the education and awareness of the brand through social media engagement, event support, photography and recipe and video development is inspiring. The Dreamfields Dream Team's dedication to providing their fans with the best products and information, combined with the trusted expertise of Dreamfields, sets the stage for an exciting collaboration.

About Dreamfields Pasta:
With 5 grams of fiber, fewer digestible carbs per serving, and the wonderful taste of traditional pasta, Dreamfields is sure to be a hit with the whole family. Dreamfields is an option for people managing healthy blood sugar levels, or anyone looking for a better-for-you pasta option. Dreamfields comes in 7 shapes (Spaghetti, Linguine, Elbows, Penne Rigate, Rotini, Lasagna and Angel Hair) and can be found in the pasta aisle of supermarkets nationwide. For more information and great recipes, visit www.dreamfieldsfoods.com.



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